It may come as a surprise to many that the keys to building a successful home business on the Internet, are not necessarily how good you are at copywriting, or how much you know about advertising, or whether you can identify high performing keywords, or any of the other ‘skills’ that we are all taught are vital to success.
Sure they’re important. There is no way I would sit here and tell you otherwise. If you don’t invest in learning the core skills of working online then the chances of you having much success are pretty slim.
However, having learned those key skills it’s what you do with them that counts. And that’s where your reputation comes in, and whether you increase the value of that reputation by sharing your skills with others by building relationships. When your reputation increases, more people want to do business with you.
One of the key factors in Mike Dillard’s Magnetic Sponsoring training is the principle of ‘giving without want‘. Forget about making money, forget about increasing your commissions, or growing your downlines. Concentrate on giving back to others, whether they are interested in your business or not.
Some of you may be thinking that when you’re just starting out, you don’t have a whole lot of skills or knowledge to share. Or that you can only share if you have a huge list to share with.
Wrong!
Take The Insider Report as an example. When I masterminded it, I had no idea what a JV was. I just had what I considered to be a great idea to blow away the misconceptions that were holding folks back from buying Magnetic Sponsoring. Best way to do that would be to give people facts from those who really knew. Those who had taken it and actually used it as opposed to those who had bought it and left it stitting on the shelf gathering dust.
So I asked if anyone was interested in sharing their story. Simple. I didn’t think about JV’s. I didn’t think about making money. I wasn’t even thinking about relationships and reputation. I had no idea how to pull it all together. But the folks who stepped up to the plate to help knew all that stuff.
And because they had actually applied Magnetic Sponsoring, they willingly gave their time and expertise to help out the ‘newbie’ with no thought of what they would get in return. Which was pretty much going to be zilch considering how little I knew!
Of course, it’s been almost a year since that report was put together and we Insiders are now bosom buddies. I’m still the technophobe but there are a whole lot of folks who are even less techie than me. And I get to share with them. Plus I help to keep it real for those who think that they are making it simple when they’re not.
I’ve built relationships with some pretty famous names in the online world. Quietly doing my stuff, helping out when I can, asking for help when it’s needed… and by building relationships with folks, by sharing what I know with people who don’t know it, my reputation has grown.
When you put together the two R’s there’s a pretty good chance that you are going to make it. Word spreads, you might call it going ‘viral’. But don’t be fooled. It’s just about improving yourself, passing on what you’ve learned, building a reputation for adding value to others lives, which leads them to tell others about you, who then also want to build a relationship with you… and so it goes.
If someone had told me a year ago that I’d be featured in The National Networker simply as a result of following Mike’s teachings about ‘giving without want’, I somehow think I’d have called in a medical professional to take a look at them!
It’s a little easy to get swayed by all the talk and folks like to dress it up in fancy language so that it makes them seem more knowledgeable and important than they really are. 
Unfortunately, I’m not clever enough to go that route so I just stick with doing what I do and helping others do the same.
Of course, now that ‘fame’ has found me I may have to smarten up my act up a bit. Maybe a new hairdo? 
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